It’s a bit more than 3 weeks until Lindsborg celebrates Midsummer’s Day the weekend of June 16th, and if you have any questions about the event, see the following:
Full details are available at the Midsummer’s Day blog, where a comprehensive press release, detailing the schedule, list of vendors, and more has just been posted. Check it out, and we’ll see you in Lindsborg the 3rd weekend in June.
8
Jun
Downtown Lindsborg Merchants are hosting their Midsummer’s Madness event the day of Midsummer’s. On Saturday, June 17th, Midsummer’s attendees are encouraged to take the short walk from the park to downtown where they can both experience more of what Lindsborg has to offer as well as enter into a drawing for a fine piece of artwork made by a local artist.
The Midsummer’s Program has an entry coupon that needs to be marked by 4 participating merchants and then deposited at the Swedish Country Inn, downtown Lindsborg. The lucky winner of the drawing will receive a fine piece of Swedish Folk Art: a hand painted tray of Kurbit design by Carla J Wilson (www.flipartlindsborg.com).
Carla’s art may be purchased at both the Swedish Country Inn and the Old Grind, both in downtown Lindsborg, or from her website. An image of the piece being awarded as the prize this year is available: www.littleswedenusa.com/images/kurbit_design_tray.jpg
Here’s a smaller version for your enjoyment:
Here’s the latest press release I’m sending out regarding this year’s Midsummer’s Day Festival in Lindsborg.
Press Release
Available in doc (Word), PDF and .txt formats. Please feel free to share this info with other interested parties. The address for this page is: http://www.littleswedenusa.com/archives/2006/06/celebrate_midsu.html
CONTACT:
Mike Rodriquez
(785) 227-2928
msd06@littleswedenusa.com
http://www.lindsborg.org/midsummers.htm
June 1st, 2006 For Immediate Release
“Midsummer Festival to be held on Saturday, June 17th.”
Updates: new Swedish foods, children’s activities, vendor list, garden tour details
LINDSBORG, KS - Midsummer’s Day, a traditional Swedish festival celebrated worldwide, returns to Lindsborg: Little Sweden USA, the weekend of June 17th 2006. This festival, held to celebrate the beginning of summer, is one of the most popular of all Swedish celebrations. Lindsborg is proud to host this fun-filled family oriented Swedish-American festival, this year featuring special guest performers from Sweden. Now in its 35th year, Lindsborg’s 2006 Midsummer’s Day promises to be a fun-filled day for everyone in the family, so be sure to join us in Lindsborg’s Swensson Park on Saturday, June 17th!
This year, very special guests will be performing at Midsummer’s. From Mora, Sweden, the Mora Folkdanslag, a Swedish Folk dance group, will be joining the celebration. Also performing will be the Leikarring, which is a Folk dance group whose members belong to the Norwegian Society of Texas. Of course, the high school group Lindsborg Swedish Folk Dancers and the adult Lindsborg Folkdanslag dancers will also be performing the weekend of Midsummer’s.
On Saturday numerous local Midsummer activities will be held throughout Lindsborg - Swedish Folk Dancing, crafts, food and more in Swensson Park during the day, on to the Bethany College student union for the early evening smörgåsbord, and down to the Old Mill Heritage Square historical complex for evening Swedish folkdancing and maypole (majstång) raising. There is even an afternoon garden tour featuring a few fine Lindsborg homes for those seeking a change of pace. The day concludes with a midnight swim at the Lindsborg pool from 10pm until midnight.
*New* Children’s activities have been enhanced and expanded this year. The young ones will be sure to enjoy games such as the Lutefisk toss and Swede ball. There will also be miniature Maypole decorating, face painting, the crafting of dala horse name tags, and more. This year truly promises fun for the whole family!
*New* New this year at Midsummer’s is a special Swedish delicacy known as Varm Korv med bröd, which translates to warm sausage with bread, otherwise known as a hotdog on a bun. But these aren’t just any hotdog! They’ve been specially created for this event by a local meat processor and are based on an old traditional Swedish recipe for hotdogs
Admission for the day’s events (not including the Smörgåsbord) is $3 adult, $2 children ages 4 to 12, and youth under age 4 will be admitted free. For the second year in a row the first 200 paid attendees dressed in a Swedish costume will receive a commemorative pin. This price includes the evening’s entertainment at the Old Mill.
Here’s the press release I’m sending out regarding this year’s Midsummer’s Day Festival in Lindsborg.
Thanks to a list provided by Ron Stamm, in addition to the normal local/regional outlets, I’m also sending this release to a number of media outlets in communities outside of Kansas that have a recognized Swedish Heritage; thanks Ron!
Press Release
Available in doc (Word), PDF and .txt formats. Please feel free to share this info with other interested parties. The address for this page is: http://www.littleswedenusa.com/archives/2006/05/lindsborg_celeb.html
CONTACT:
Mike Rodriquez
(785) 227-2928
msd06@littleswedenusa.com
http://www.lindsborg.org/midsummers.html
May 1st, 2006 For Immediate Release
“Midsummer Festival to be held on Saturday, June 17th.”
LINDSBORG, KS - Midsummer’s Day, a traditional Swedish festival celebrated worldwide, returns to Lindsborg: Little Sweden USA, the weekend of June 17th 2006. This festival, held to celebrate the beginning of summer, is one of the most popular of all Swedish celebrations. Lindsborg is proud to host this fun-filled family oriented Swedish-American festival, this year featuring special guest performers from Sweden. Now in its 35th year, Lindsborg’s 2006 Midsummer’s Day promises to be a fun-filled day for everyone in the family, so be sure to join us in Lindsborg’s Swensson Park on Saturday, June 17th!
This year, very special guests will be performing at Midsummer’s. From Mora, Sweden, the Mora Folkdanslag, a Swedish Folk dance group, will be joining the celebration. Also performing will be the Leikarring, which is a Folk dance group whose members belong to the Norwegian Society of Texas. Of course, the high school group Lindsborg Swedish Folk Dancers and the adult Lindsborg Folkdanslag dancers will also be performing the weekend of Midsummer’s.
On Saturday numerous local Midsummer activities will be held throughout Lindsborg - Swedish Folk Dancing, crafts, food and more in Swensson Park during the day, on to the Bethany College student union for the early evening smörgåsbord, and down to the Old Mill Heritage Square historical complex for evening Swedish folkdancing and maypole (majstång) raising. There is even an afternoon garden tour featuring a few fine Lindsborg homes for those seeking a change of pace. The day concludes with a midnight swim at the Lindsborg pool from 10pm until midnight.
Admission for the day’s events (not including the Smörgåsbord) is $3 adult, $2 children ages 4 to 12, and youth under age 4 will be admitted free. For the second year in a row the first 200 paid attendees dressed in a Swedish costume will receive a commemorative pin. This price includes the evening’s entertainment at the Old Mill.
Lindsborg’s Midsummer’s Day Festival, a traditional Swedish festival celebrated worldwide, returns to Lindsborg: Little Sweden USA, the weekend of June 18th. This festival, held to celebrate the beginning of summer, is one of the most popular of all Swedish celebrations, and Lindsborg is proud to host this fun-filled family oriented Swedish-American festival. Now in its 34th year, Lindsborg’s 2005 Midsummer’s Day promises to be a fun-filled day for everyone in the family!
More information about Midsummer’s is available at the Lindsborg Chamber of Commerce site, including the schedule of events and the list of arts and crafts vendors.
22
May
Here’s a shot of the ad that we’re running to promote the Midsummer’s Day Festival in Lindsborg. Doing publicity for an event like this is quite interesting. Besides writing and distributing press releases, I’ve had the opportunity to speak on the radio, and have learned about such things as column inches as they relate to print ads. You can click on the image to view a high-quality PDF version.
A special thanks to Kathy and Kelly at the Lindsborg News-Record for their help in putting this ad together.
